ROLES: Creative Direction • Art Direction • Branding • Digital
Led the creative brand development for a new health franchise and its ancillary products, overseeing the art direction of the logo, creation of a comprehensive brand manual, and development of product prototypes. Additionally, directed the visual creation of all digital identity assets for marketing campaigns, including e-letters, landing pages, and digital ads, ensuring cohesive and impactful brand messaging across all platforms.
PRODUCT PROTOTYPES
DIGITAL BANNER ADS
DIGITAL LANDING PAGES & E-LETTER DESIGNS
BRAND MANUAL SAMPLE PAGES