Zeus the Mighty
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Print Collateral
ROLES: Creative Direction • Brand Development • Publications Design • Marketing (B2C) Design With extensive experience in print design, I’ve had the opportunity to work on a diverse range of projects, including annual reports, direct mail, annual reports, magazines, newsletters, conference brochures, and more. My editorial background informs my approach, allowing me to create […]
Logos
ROLES: Creative Direction • Art Direction • Graphic Design I have designed logos across a diverse range of industries, from publishing imprints and book logos to associations and business startups. My goal is to design distinctive identities that authentically reflect each brand’s essence. Return to Top portfolio
Health Marketing
ROLES: Creative Direction • Art Direction • Branding • Digital Led the creative brand development for a new health franchise and its ancillary products, overseeing the art direction of the logo, creation of a comprehensive brand manual, and development of product prototypes. Additionally, directed the visual creation of all digital identity assets for marketing campaigns, […]
Custom Stationery
ROLES: Creative Direction • Art Direction • Graphic Design As a freelance design consultant, I collaborated with various brands (Minted, MyPublisher, and Snapfish) to create custom stationery products. From wedding invitations to holiday photo cards to custom stationery, I crafted designs known for minimal sophistication, well-crafted typography, and unique motifs. Return to Top portfolio
Mysterious, Marvelous Octopus
ROLES: Art Direction • Cover Design • Style Development • Editorial Design Mysterious, Marvelous Octopus is a 48-page picture book designed to capture the wonder of octopuses with lyrical poetry and striking photography. Playful typography, whimsical tentacles, and hand-drawn embellishments add a quirky charm, while bold colored words and watercolor backgrounds create depth. Subtle iconography […]
Animal Ark
ROLES: Art Direction • Cover Design • Style Development • Editorial Design Animal Ark is a 48-page picture book celebrating the beauty, diversity, and fragility of the animal world. Striking animal portraits on black or white backgrounds pair with poetic haiku for an engaging, kid-friendly design. Playful typography adds energy, while large images highlight intricate details. […]
How to Survive
ROLES: Art Direction • Cover Design • Style Development • Editorial Design This action-packed, humorous survival guide offers tips, tricks, and advice for readers who imagine themselves transported back to the age of dinosaurs. The design mimics a well-used survival manual, featuring textured backgrounds, lined paper effects, hand-drawn arrows, and highlighted and hand-taped elements for […]
Regnery Publishing
ROLES: Creative Direction • Art Direction • Brand Development • Digital Led the creative direction and brand refresh for Regnery Publishing, including a logo update, the creation of a brand guide, and the development of a website prototype. My approach centered on modernizing the brand’s visual identity while maintaining its heritage, ensuring consistency across all […]
NG Kids Brand Series
ROLES: Art Direction • Series Development • Cover Design • Editorial Design As Senior Design Manager for National Geographic Kids, I’ve created numerous book series that engage and educate young readers. My designs are bold, vibrant, and action-packed, blending innovative concepts with dynamic typography and photography while maintaining the NG Kids brand standards. Collaborating closely […]